The winds of change have swept through Ferrari and even Christmas has a different feel now.
The current focus on data to measure marketing success could herald the end of an era -- or the beginning of a hype cycle, says Ajit Balakrishnan.
From the classic to the contemporary, Juie Merchant takes a pick!
These ads may invoke extreme reactions today but half a century back advertisers got away with such outrageous ads.
'As we grew up in service and became seniors ourselves, our commanders advised us to graduate to whiskey since rum did not suit the stature and 'shaan' of a senior officer.' Nitin Sathe recalls his encounters with whiskey on World Whiskey Day.
Complicated social phenomena behind it, says Ajit Balakrishnan.
Woody Allen, I salute you for taking a position against the anti-smoking messages in theatres, writes Aseem Chhabra.
y talking about her struggle with depression, Deepika Padukone has exposed the stress-filled lives of filmstars say Ranjita Ganesan and Veenu Sandhu.
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